So, what have I come up with this time ?
BARARAB
It's a new sort of bread ( bara) which , when eaten as part of a balanced diet of course, cheers people up immensely, lifts all traces of despondency, glumness, depression and dumpdowniness in seconds.
this is because bara = bread
and
arab = witty, merry, pleasant
... and unlike lionoil, leg-gel, owlwo and puffinsniffup, you don't have to go to the chemists or the vet to get it. No .. it's going to be available at all bread-related outlets , starting in the almost unknown county of Flint, in case 'owt goes wrong.
And to start with, "they" have made this video all about bread .. well, partly about bread, anyway. Briwsion ! There they are, pointing at it in wonder and amazement !